Product explainerScripting · Recording · Posting
Los Angeles / Social Media & Content Strategist
Built to
stop the
scroll
I’m Mustafa Mullick. I turn social ideas into scripts, videos and brand campaigns. Strategy, production and on-camera personality, from the first hook to the final post.
MUSTAFA, AKA MUFASA.100K+Creator + managed brand audience
100M+TikTok + Instagram views
20M+Views in a peak month
10M+Views on a single Reel
Audience combines 95.1K personal platform followers and the media kit’s 70K followers across managed Kem accounts; audiences may overlap. Video views use reviewed public counts. See the results & evidence ↗
01 / Press playLess explaining.
Less explaining.
More showing.
A few good hooks, some familiar characters, and brands with a story to tell.
Public view counts are rounded snapshots from October 2026. Arabic clips include a brief English context note in the player. Explore the full channel ↗
The brand reelDifferent brands.
Different brands.
Same creative energy.
Promos, comedy and creator collaborations. Choose a brand to see the actual work.
02 / Behind the postThe work.
The work.
The thinking.
See the creative, my role, and the evidence behind each story.
01 / Brand campaigns
Kem
Content strategy, creative production and team coordination for Kem.
02 / Sponsored creator content
Ghaslah
Sponsored content on the Mufasa Vlogs channels.
03 / UGC strategy pitch
TapBlaze / Good Pizza, Great Pizza
A $2,500 UGC pilot proposal built from audience research.
04 / Organic content
Mufasa Vlogs
Arabic comedy, recurring characters and millions of views.
03 / Meet MustafaCreator instincts.
Creator instincts.
A strategist’s
mindset.
I like the whole journey: finding the idea, writing the hook, getting on camera, and seeing how people respond.
I build Mufasa Vlogs and create social content and ads for brands. I handle scripting, recording, editing and publishing, so the idea stays connected from concept to final post. At Kem, I also coordinated the content calendar, coached the creative team and managed UGC creators.
I’m based in Los Angeles and looking for my next full-time role in social media, content or marketing strategy. I’m also open to freelance projects.
Social content strategyCreative conceptsScriptwritingOn-camera contentBrand campaignsPublishing & analyticsCreator managementShort-form editingMusic & jingles
Languages English · Arabic · Hindi
Creative toolkit CapCut · Photoshop · Runway · HeyGen · FL Studio
Analytics TikTok Analytics · Instagram Insights
04 / What I bringOne creative.
One creative.
The whole process.
Hands-on execution, with the strategy to connect it.
Social media coordination.
Content strategy, calendars, audience research, UGC creators and performance review.
End-to-end content.
Concepts, scripts, filming, editing and posting for TikTok and Instagram.
Short-form storytelling.
Strong openings, purposeful pacing and edits built to hold attention.
On-camera talent.
A host, creator, actor or brand spokesperson with a distinctive voice.
05 / More than one formatMake it funny.
Make it funny.
Make it stick.
Comedy, direct promos and original music, shaped around the brand’s message.
Branded songs.
Original lyrics, jingles and rap built around the product. Written, produced and performed in-house.
Two Patties × Mufasa ↗Comedy with a hook.
Recurring characters and familiar situations, with the promotion woven into the story.
See the sponsored skit ↗Direct brand promos.
Clear product stories, on-camera delivery and a reason to keep watching.
Watch the MG Motor promo ↗
Original music / FL StudioA sound
A sound
of my own.
Custom lyrics, original songs and live performance. Hear “Mu Shar6 (Conditionless).”
Watch the music video ↗
ON CAMERA. ON AIR.06 / Beyond the feedA voice
A voice
on a bigger stage.
On-camera experience across social content, music and Kuwait television.
- KTV2 PodcastEnglish-language Kuwait state television · Ministry of Information studio
- Kuwait Television Game ShowArabic-language national television appearance